Strategy
Branding awards vs design awards: how the juries differ
Compare UK branding awards and design awards — D&AD, Transform, Brand Impact, Design Week, The Drum and the DBA — by jury, evidence and focus.
Section
Strategy
Strategy
Who should own business awards entries?
Assign PR, sales or owned media to lead business awards entries; compare cost and control, then review performance against The King's Awards for Enterprise.
Strategy
Business awards: ninety day sprint or year round programme
A practical ninety day plan for business awards in England, with weekly steps, owner checks and a decision point on whether to run a sprint or a rolling programme.
Strategy
A business awards planning template explained for UK teams
A business awards planning template is a reusable document that sets entry criteria, owners and deadlines before each round. Here is how to build and use one.
Strategy
What should a business awards strategy look like for 2027?
How to build a business awards strategy for 2027: pick the right schemes, budget entry fees, brief judges well and measure what recognition actually returns.
Strategy
Seven steps to build a business awards strategy framework
A seven-step how-to for building a business awards strategy framework, covering evidence, category choice, budget, deadlines, data protection and measurement.
Strategy
Eight business awards strategy mistakes to fix
Eight business awards strategy mistakes to check in England, with a checklist for prioritising eligibility, evidence, ownership and entry quality.
Strategy
How to prepare a UK business awards entry
A practical guide to preparing a UK business awards entry: find the organiser’s scorecard, build an evidence file and support every claim.
Strategy
How UK company recognition awards boost brand reputation
How UK company recognition awards such as the King's Awards for Enterprise shape brand reputation, and how to use a win without breaking ad rules.